Inhabitants Providers Worldwide (PSI) Nigeria, a non-profit organisation, has launched two audiovisual supplies that makes use of storytelling in native languages to advertise menstrual well being, problem stigma, and spark open conversations amongst adolescents and their communities.
In an announcement issued on Friday, the organisation famous that the supplies are a part of an ongoing effort to advertise menstrual well being and hygiene.
Developed underneath the Menstrual Well being and Hygiene-No Wahala (MH-NoW) mission, the audiovisuals- My Crimson Flower and Menstruation with Dignity, are produced in native languages, Pidgin English and Hausa to resonate with numerous audiences throughout the nation.
The brief movies are supplied with English subtitles to make sure inclusivity for nationwide and world audiences, enabling broader understanding and engagement past linguistic boundaries.
Telling actual tales in native voices
The organisation mentioned the movies have been impressed by real-life experiences of Nigerian women and girls to make discussions about menstruation easy and relatable.
In keeping with PSI Nigeria, the aim is to make use of culturally related narratives to enhance menstrual well being consciousness and understanding menstrual hygiene apply amongst adolescent women and younger girls.
“They make menstrual well being conversations easy, relatable, and group pushed. By storytelling and imagery, they problem taboos, spark dialogue, and encourage collective motion towards menstrual fairness and dignity for all,” the organisation mentioned.
Screenings in Nassarawa and Akwa Ibom
The audiovisuals have been launched in Authorities Secondary College, Akwanga, Nasarawa State and Goretti Women School, Akwa Ibom State, the place college students, lecturers, menstrual well being champions and different stakeholders watched and mentioned the movies.
The session demonstrated sensible means to make use of the supplies to help dialogue classes, whereas additionally gathering beneficial suggestions on their cultural relevance and user- friendliness.
A pupil in Akwanga, after watching one of many movies, My Crimson Flower, mentioned “The video helped me overcome the worry and disgrace round menstruation.”
In Akwa Ibom, the principal of Goretti Women School, Eno Ekpo, mentioned she was impressed by how brazenly menstruation was mentioned.
Ms Ekpo mentioned, “That is my first time, at my age and as a principal, seeing menstruation talked about so freely. It ought to now not be handled as a taboo.”
She added that in contrast to in her early days when menstruation was handled as a taboo, the ladies in her college at the moment are outfitted with the suitable information to speak about it brazenly, courtesy of MH-NoW programme.
Past faculties
PSI famous that the marketing campaign isn’t restricted to varsities as additionally they launched the audiovisuals to group well being champions, mother and father, and lecturers to reveal how the supplies can be utilized to information conversations at residence and in communities.
A male trainer who attended the launch described the mission as well timed and helpful, noting that it has worth for each girls and boys.
“As a person, I’ve a spouse and a daughter, and I’m fascinated with get this video for my seven-year-old,” he mentioned.
In Akwa Ibom, group well being advocate Idoreyin, a menstrual well being champion, mentioned the movies have outfitted her to raised educate women even when lecturers or mother and father are unavailable.
“They assist women perceive their our bodies and apply good hygiene with confidence,” she added.
Aligning with Nigeria’s menstrual well being coverage
The federal authorities just lately validated Nigeria’s first-ever Nationwide Coverage on Menstrual Well being and Hygiene Administration (MHHM), a framework that seeks to create a stigma-free society by 2030.
The coverage, endorsed in August 2025 by the Federal Ministry of Ladies Affairs, recognises that menstruation isn’t solely a well being matter but in addition a gender, schooling, and growth situation.
It highlights that tens of millions of Nigerian girls and women between the ages of 15 and 49, representing practically 30 per cent of the inhabitants, proceed to face limitations to protected and dignified menstrual administration attributable to stigma, poor infrastructure, and restricted entry to data.
On the coverage validation occasion, Minister of Ladies Affairs, Imaan Sulaiman-Ibrahim, careworn that menstrual well being have to be handled as a human proper and a public well being precedence.
Ms Sulaiman-Ibrahim referred to as for “coordinated motion that ensures each lady can handle her menstruation safely, confidently, and with out disgrace.”
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PSI Nigeria mentioned it views the audiovisuals as strategic instruments for steady well being schooling, stigma discount, and group engagement, serving to adolescents and younger girls be taught, communicate up, and handle their menstruation with dignity and confidence.
“I felt joyful seeing how the mom within the video educated her daughter. Not all moms, like my mom, have time to show their daughters,” one of many college students mentioned.
